Paul Houde, Bernard Drainville, Joël Le Bigot and Marie-Louise Arsenault leave their microphone in full swing, Numéris polls reveal.
Posted yesterday at 12:18 pm
Produced at the dawn of a period of great change in radio, this spring’s sound also confirms 98.5 FM’s dominance within French-speaking Greater Montreal. The antenna of Paul Arcand and company collects 23.8 market shares, compared to ICI Première, which is also illustrated with 15.8 shares.
Paul Houde loses his position at 98.5 FM while posting substantial profits. On Saturdays, his show gets 23.3 market shares, up 27% from spring 2021. On Sundays, he gets 27.2 shares, up 21%. In the general list, Paul Houde’s Weekends figure at 11me range, a jump of 5 steps from the previous survey.
Despite these excellent results, the broadcaster does not regret having terminated the presenter’s contract, who will be replaced by Elisabeth Crête next fall.
“As I told Paul privately, our decision was not based on his performance; it was a matter of programming strategy, said Cogeco vice president of talk stations and general manager of 98.5 FM Montreal, Pierre Martineau. I’m glad Paul can walk away with his head held high. he is well deserved he worked hard. »
Also on 98.5 FM, Bernard Drainville, who announced his return to politics last week, is also going to the top. His show dominates its time slot with 22.9 market shares, a 9% increase compared to spring 2021. Overall, Drenville PM arrives in 3me standing behind Since you have to get up 98.5 FM and Next week by ICI Premiere.
Detail to report, discussions are started with “a few people” to replace Bernard Drainville, Pierre Martineau tells us. Listening comprehension tests will take place over the next few weeks. Although it is a precipitous exit, the general manager of 98.5 FM is in no hurry to name a successor.
And given the will of the antenna to give more space to women (hence the recent hiring of collaborators Chantal Lamarre and Marie-Ève Tremblay), everything indicates that we should talk more about a successor.
“I’m going to take the time to do things right with my team,” said Pierre Martineau. We have a plan. And so far, it’s going pretty well. »
the crazier we are up sharply
In HERE Premiere, saturday and nothing else with Joël Le Bigot will disappear from the airwaves at 4me general ranking of the most popular programs in Greater Montreal with 62,000 average listeners per minute, 18% more than in the spring of 2021. The veteran will present his last program on June 18, after 45 years behind the microphone.
The more the merrier, the more we read! It also has a glorious ending. The Marie-Louise Arsenault literary event is filling up and attracting 36,900 listeners, an increase of 57%. Next fall, the host will pilot anything can happena new talk show presented on Saturday afternoons, while Émilie Perreault will occupy her old slot from Monday to Friday.
The afternoon is (still) youngwhich will move during the week and become The day (still young)It ends its journey in front of 26,000 faithful, a constant rating, when you take a look at the 2021 polls.
“It’s great to see so many listeners have enjoyed these shows,” said Caroline Jamet, General Manager of Radio, Audio and Greater Montreal for Radio-Canada. But I am confident in our scheduling options for the fall. »
Rhythm post-Julie Bélanger FM
On the music radio side, Julie Bélanger leaves Rythme FM, while the Cogeco antenna supplants the competition with 12.7 market shares. At lunchtime, her show with Marie-Ève Janvier suffered an 8% drop compared to spring 2021. In the morning, pace at work shows ratings that are basically unchanged from last year.
Rythme FM management has yet to reveal who will replace Julie Bélanger alongside Marie-Ève Janvier at noon. However, an announcement is imminent.
“Julie’s departure represents a challenge, acknowledges Pierre Martineau. But our succession plan is solid. »
On the other hand, Énergie increased its audience with 9.2 market shares and surpassed CKOI (7.9). Red remains stable with 6.5 shares. As for ICI Musique, it continued its climb and raised 5.5 shares, its best performance since the introduction of PPM measures in 2008.
WKND, 91.9 Sports and Radio Circulation complete the top 10.
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